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Showing posts from November, 2011

Pizza, a Vegetable?

Congress announced that frozen pizza was a vegetable. The United States Congress voted to rebuke new USDA guidelines for school lunches that would have increased the amount of fresh fruit and vegetables in school cafeterias and instead declared that the tomato paste on frozen pizza qualified it as a vegetable. So, the real question is, why do children want pizza, potatoes and pasta while vehemently eschewing green vegetables, beans and whole grains? This hasn't always been the case. Keep in mind that industrial food as it exists today has only been around for roughly 60 years. Much of what we take as the truth about what kinds of food kids love and hate is largely dictated by the food industry itself. The idea that kids won't eat vegetables is a construct invented by the food industry and reinforced by well-meaning parents, school lunch programs and government officials. While the food industry insists that it only advertises to children "to influence brand prefere